Arka Jain University
Seraikela Kharsawan, Jharkhand
The Bachelor of Business Administration (BBA) with a General specialization is an undergraduate degree program that provides students with a foundational understanding of business principles and management practices. This comprehensive program covers essential areas such as marketing, finance, accounting, human resources, operations management, economics, and business law. The general specialization ensures a broad exposure to various business functions, equipping students with versatile skills applicable across different industries. The curriculum emphasizes developing critical thinking, problem-solving, communication, and leadership abilities, essential for success in the dynamic business world. Through case studies, group projects, and presentations, students gain practical insights into real-world business scenarios. Graduates of the BBA General program are well-prepared for entry-level management positions, business analysis, sales, marketing, and human resource roles. It also serves as an excellent stepping stone for further postgraduate studies, such as an MBA, fostering a strong foundation for a promising career in business management.
Business Development Executive, Marketing Executive, HR Executive
| Short Name | BBA |
|---|---|
| Specialization | General |
| Course Level | Undergraduate (UG) |
| Course Type | Degree |
| Study Mode | Regular, Online, Part-time |
| Duration | 3 Years / 6 Semesters |
| Min Annual Fees | ₹ 80,000 |
| Max Annual Fees | ₹ 190,000 |
| Average Package | min: 3 lakh, max: 7 lakh |
| Eligibility | 12th Pass |