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Bachelor of Business Administration

Ambedkar Group of Colleges

Patna, Bihar

Course Overview

The Bachelor of Business Administration (BBA) program, with a General specialization, is designed to provide students with a versatile and comprehensive understanding of the business world. This undergraduate degree focuses on developing fundamental skills in key areas such as marketing, finance, human resources, operations, and strategic planning. The curriculum is structured to enhance critical thinking, leadership, and communication abilities through a blend of theoretical knowledge and practical application. Students will engage in various learning activities, including case studies, group projects, and potentially internships, to gain real-world experience. The general specialization offers flexibility, allowing graduates to explore diverse career paths across different industries. This BBA program prepares individuals for a wide range of entry-level and mid-level management positions, equipping them with the adaptability and broad business acumen necessary to succeed in today's dynamic global marketplace. It serves as an excellent foundation for both immediate career entry and future advanced studies.

Career Opportunities

Product Marketing Manager (junior), Project Officer, Social Media Strategist, Entrepreneur

Specifications

Short Name BBA
Specialization General
Course Level Undergraduate (UG)
Course Type Degree
Study Mode Regular
Duration 3 Years / 6 Semesters
Min Annual Fees ₹ 71,000
Max Annual Fees ₹ 157,000
Average Package min: 4 lakh, max: 8.5 lakh
Eligibility 12th
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